Editorial Style - Lynch & Horton |
Directions for Deliverables1. Read Editorial Style (Chapter 6 in Web Style Guide- online).
|
Questions to guide your web design1. What are the characteristics of the information that the authors suggest that web readers are wanting in web pages? People read differently on
the Web. One reason for this is that reading text on-screen is unpleasant.
Given the low resolution of the computer screen and the clumsiness of
the scrolling page, many readers scan onscreen and print pages for reading.
Also, because Web pages may be accessed directly without preamble, they must be more independent than print pages. 2. The authors suggest that you should use links sparingly web writing. Why? A collection of links cannot
create or sustain an argument or deliver a collection of facts as efficiently
or legibly as conventional linear prose. Links also become a maintenance
issue, because most Web pages are ephemeral. Broken links shake the reader's
confidence in the validity and timeliness of content. Links should be
used sparingly and as a reinforcement of, not a substitute for, content. A consistent approach to titles,
headlines, and subheadings in your documents will help your readers navigate
through a complex set of Web pages. These are the fundamental human interface
device in Web pages, just as they are in any print publication. Headline style is bold and the initial letter of words are capitalized. Headline is used for document titles and proper names. Down style is bold and only the first word is capitalized. This is used for subheads, other references, and lists.
Cascading style sheets
In a separate word processing
program where you can use proofread tools before copying the text into
Dreamweaver. No, you will lose those special
formats when you convert to plain ASCII text for HTML use. Links disrupt the flow of content in your site by inviting the reader to leave your site. They can also radically alter the context of information by dumping the reader into unfamiliar territory without explanation.
Write the sentence as you normally
would, and place the link anchor on the word or words that best describe
the additional content you are linking to. |